All posts by Albert Grande

How to Find Ideas to Write About for Your Blog

Business, General Categories, Internet Marketing, traffic, , , ,

 Starting a blog is easy – keeping a blog interesting and fresh is a whole other matter. While many marketers have no trouble beginning a niche blog, the sheer number of abandoned blogs around the ‘net speaks to the fact that many marketers don’t know what to do to keep a blog going. According to blogging experts, the key to keeping a blog going is to post frequently. This means that you’re going to need a ever present stream of content coming into your blog.

You may be intimidated by the thought of having to come up with lots of topic ideas. Finding topics for your blog posts are easy if you use the following ideas.
1.       News in your niche
Your blog should be timely and there’s no better way to attract attention on your blog than to tap into some ongoing news. No matter what your niche is you can find news stories and breaking information that will help fuel timely blog posts. Sign up for Google Alerts (it’s free) and set up alerts on important words in your niche. This way you’ll be able to see the news in your niche and blog about current topics.
2.       Comments section
The comments section in your blog can be a great source of writing inspiration. Let’s say you have a post on your marketing blog about keyword research. Within the comments section, a few people start asking about how to use keywords in articles for article marketing. Voila! You have your next blog post. Look through your comments section to identify topics that you can write about or questions you can answer in the form of a blog post.
3.       Resource lists
Are there some websites or other resources that your niche needs to know about? Write a few resource list posts. Resource lists posts are very easy to write and they provide maximum value to your readers because they can get the information that they need easily. When you can’t think of anything else to write about you can pull together a helpful list for your readers.
4.       Other blogs in your niche
Keep your finger on the pulse of your niche. Watch other blogs in your niche and see what they are writing about. You can take a different angle on the same topic, or cover an area of the topic that the original author missed. If you disagree with the author, feel free to go ahead and express you opinion on your blog. Other bloggers can be a great source of information so be sure to get involved in the community.
5.       Quick tips
Start collecting a list of quick tips you’d like to share with your niche. These can be inspired by your personal experience with the niche, from other blog posts you’ve read or from other products in your niche. When you find yourself stuck for blog post ideas, you can write a quick tips post.
These tips just scratch the surface of where you can find ideas for blog posts to populate your blog. Start keeping a notepad file with blog post ideas and you’ll never be at a loss for material.

Here is a blogging resource for you:

5 Steps To Writing A Great Salesletter

affiliate programs, Business, General Categories, Internet Marketing, , , , ,

 There is no doubt that having a great salesletter can make or break a product. You can sell a phenomenal product to a tightly focused audience, and if the sales copy is only marginal, your results will not be up to snuff.

One of the problems with writing copy stems from being too close to a project. If it is your product, sometimes it’s hard to step back and realize that the reasons you love it might not translate to someone else. It’s a lot like having kids. What is adorable or wonderful about your kid to you might be peculiar or irritating to someone else. Now maybe if they get to know your child, they’d find them adorable, too. That’s the purpose of the salesletter.
Your product is your “baby” at the moment. You’re already sold on it. You need to step back and try to think of what would make you spend your money on it if it wasn’t yours already.
So how do you do it? How do you write a great salesletter? I’m glad you asked…
1.    Grab Attention: You MUST get the reader’s attention quickly. A pre-head, and then a main headline should grab hold of the reader and make them want to know more. If possible, you want to give the ultimate reward for the product right in the headline. If it is easy, requires little time or effort, and/or has a big payoff, the reader should be hooked with the possible results right away.

­- What is the ultimate “best reason” someone should buy your product?
– What is the most desirable result of buying your product to the reader?
– What, above everything else, would be most beneficial about buying it?

This is your chance to quickly encapsulate your entire salesletter in one, eye-catching sentence that is GUARANTEED to be read by the visitor to your site.
Fire your biggest gun! 
2.    State the Problem: Your reader must find out why they need your product. What problem are you solving? What are the frustrations that you can alleviate with your product, manual, report? Many times, there are multiple problems that can be listed to make sure you address every angle possible.
I generally prefer to use the “3 Reasons Why”, or “5 Problems With” approach. Make a list of problems or issues that you know your audience deals with, and then explain a few details about these problems. Make them feel personal.

3.    Introduce the Product: Give details about your product, what will be included, and why it’s an answer to what your prospects are looking for. You’ll want to list solutions in direct answer to the problems described above. Brag on yourself a little, but do it in a humble manner. If you are the expert, be the expert. Tell them why your product can answer their concerns, solve their problems.

4.    Give Plenty of Details: People want meat, not tofu. You must present the meat of what your prospects will be getting when they part with their hard earned cash. Bullet lists, subject or chapter heads, examples of real content. The more content shared here, the more they know they’ll get with the product, and the more valuable it will be to them. If you have proof, testimonials, etc…these are great information about the product, too, if used sparingly and properly.

5.    Call to Action: In sales, this is the close. You must give the reader a reason to act. Ask them to buy, set a limit, or offer a bonus for quick action. Offer a satisfaction guarantee, too. Make them feel at once compelled to buy, as well as comfortable with buying.
 
There are a lot of ways to put a good salesletter together. Use the tools you have, and your own experience, to promote your baby. Make sure you incorporate these 5 steps, and you’ll be on your way to sales copy that really sells.

 Learn how you can automatically write your sales letters Click Here!

To Make Money…Make Meaning

Business, Goals, Law of Attraction, Self-Help, , ,

This is an incredible video by Guy Kawasaki.

It is very short, but it contains a very powerful message.

Guy says: If you want to make money and be successful in your business, you need to make meaning.

 Guy Kawasaki, founder and Managing Director of Garage Technology Ventures, spoke to Stanford University students.

He believes that those companies who set out to make a positive change in the world are the companies that will ultimately be the most successful. Kawasaki gives examples of the best way to make meaning: increase quality of life, right a wrong, and prevent the end of something good.
 

This is a great goal for all of us who are in business.

Remember to make meaning. Make meaning in your life. Make meaning in your community. Make meaning in your community.

Review your business goals. Look inside to see what you are trying to accomplish. you need to make meaning….

You cannot help but become a success!

Here’s looking at you, and your ultimate success!

Talk is Cheap With Dragon Naturally Speaking

Business, Computers, General Categories, Internet Products, Observations, , , ,

I have struggled with my writing for quite some time…Not that I can’t write. I can write fairly well.

I like to write. Editing takes a lot of time but, I like to write.

Here’s my problem…I am a terrible typist. It takes me a long time to type out the words I want to get out. I can think and talk a lot faster than I can type. I think a lot of people have the same problem. Do you?

I’ve watched the speech to writing software for a while. Hey it looks like it can really cut down on the time it takes for me to type.

The problem was the expense. It semed like a lot of money…Hey I’m a cheapo.

I just recently found an offer I could not refuse. Here it is:

Dragon NaturallySpeaking 10 Standard software with a 63% savings. So I went for it. I just ordered it. I’m not sure how long it will be this price. I think it is an incredible deal. Incredible.

And I wanted to share this deal with you. You can get it here at a great price. Plus it comes with a headset. Sweet!

So I plan on using it to update my blogs, my web pages, my reviews and anytime I have to type something. And I type a lot….

As I said it’s an offer I can’t refuse. and I hope you take a look at it as well.

If you are like me this could save you a lot of time. Hey talk is cheap and time is after all money.

I plan on giving a report on how I make out with this. But at this price, it is something you should not let slip by…

check this out, now; just click on this link  >>> Dragon NaturallySpeaking 10 Standard<<<

 

Stay well,

 

albert

More Tips for Sales Success

Business, Internet Products, ,

 Here are more tips from Danny:

4.     Feature/Benefit

I shouldn’t even have to say it, but every feature should show the customer a benefit. It’s Sales 101. If you don’t know about this part of sales…find a basic sales class and sign up. You’re not ready to talk to customers.

Even though it’s a no brainer…I HAVE to mention it here. It’s crucial. Features mean cost…benefits mean solutions to needs, wants, or problems.

 

5.     Expand Your Knowledge

You MUST know more than the other salesperson. You need to learn everything you can about your product or service, and every part of your business that relates to it. You also must learn your competition inside and out.

If your customers can’t tell that you are the expert, it’ll be up to them to make the decisions. If they rely on you as the best source of information, they’ll be more comfortable with you making decisions for them, ultimately leading to a successful close.

6.     KISS (Keep It Simple, Stupid)

First and foremost, don’t talk yourself out of a sale. Don’t “show up and throw up” by reciting every detail about your product every time.

If you’ve done your probing and found out what the customer needs, you can simply tailor the presentation to the points they need to know about. If there is additional information that relates to an important point, by all means throw it into the mix.
Just the basics, then get them involved. If you refer to your notes on the customer, you can get them to ask questions, and then you’re helping them instead of feeding them a pitch.
7.     Feature/Benefit

I shouldn’t even have to say it, but every feature should show the customer a benefit. It’s Sales 101. If you don’t know about this part of sales…find a basic sales class and sign up. You’re not ready to talk to customers.

Even though it’s a no brainer…I HAVE to mention it here. It’s crucial. Features mean cost…benefits mean solutions to needs, wants, or problems.

8.     Expand Your Knowledge

You MUST know more than the other salesperson. You need to learn everything you can about your product or service, and every part of your business that relates to it. You also must learn your competition inside and out.

If your customers can’t tell that you are the expert, it’ll be up to them to make the decisions. If they rely on you as the best source of information, they’ll be more comfortable with you making decisions for them, ultimately leading to a successful close.

 

Tips for Getting Sales Success…

Business, General Categories, Internet Marketing, , ,

 Here is some great advice from Danny:

More New Sales. That’s what we’re all looking for. Have you ever wondered why there are times when you can’t figure out what to do next? You find yourself browsing at a book store, music store, hanging out at the house…instead of out selling. Why?

You need a restart. A refresher. A kick start, if you will. More training? REALLY?
Let’s say you have a number of years of sales experience, and have attended numerous training classes, seminars, etc. Why are you continually having to attend new classes that rehash the same old thing?
I all of my years of sales, I never worked for a company that didn’t hold training meetings AT LEAST once a year. In my last job, it happened about 5-6 times a year. Most of the time it was a lot of the same information. Why? And what did I get out of it?
Well, it WAS tedious. At the same time, I DID get something out of it.
Literally…every…single…time. Kinda strange…I never really looked forward to spending 2-3 days of my life re-hashing old sales material, yet somehow I ended up learning something.
Truth is we need continual training. Sometimes, the most useful information was just learning how other sales reps do their jobs.
Training is very useful, and the right kind of training can send you into the stratosphere. Every person finds different help in different areas. The right kind of sales tip or training for you might not mean as much to someone else. But, you never know. Something you’ve never even considered might make the difference between a sale and a no sale…and that sale might mean the difference between a banner year and another “good” year.
Let’s have a banner year! I’ve put together 20 of the best sales tips…as a quick reference for anyone. You may even already know and use much of this information, but next time you find yourself browsing at the mall instead of selling, drag this report out and find something useful to do.
I once read a book that said “if you’re not out selling, you’re being out sold”…
Let’s go…
 
1.     Make contact

Make contact with all of your customers who either haven’t bought yet, or have only recently bought.

If it’s a potential customer, find out what you can do to move them along in making their decision. Not the used car sales guy-high pressure way, but by trying to sincerely serve them. How can you help them? You are trying to solve a problem they have, and whether they called you or you called on them…if they wanted to hear your sales presentation, they need or want what you’re selling. Make it a problem solving expedition, and SERVE the best you can.

This is tip #1 because it’s easy, and it’s a great place to jump in. Talking to customers is the only way you’re going to sell. Call them. Drop in. Make contact. Sell.

2.     Trial close

Closing is the most important thing you can do. If you don’t ask for the business, you’ll lose more sales than you make. That’s the obvious part.

The not-so-obvious part is when to start closing. Almost every training course discusses this so you probably already know it, but it’s one of the biggest ways to find out how far along the decision making process the customer is at any time.

Ask questions throughout. “Will this option meet your needs? Is this component something you are interested in? Will this meet your need, and/or am I on the right track?”

Trial closes accomplish two things. 1.) Let you know if you are heading in the right direction. 2.) Keep you from over-shooting the buying decision. If the customer is ready to buy, you don’t want to talk yourself out of a sale.Close throughout the sales call…it’ll make it easier to close at the end.

3.      Capture trust

In order to close effectively, you must earn trust. This means many different things to many different people, but to you it means the difference between selling and “giving a quote”. How do we capture trust? What do clients want from us?

Part of this goes back SERVING. You’re going to hear this a lot in this sales, because service is at the heart of any successful sales venture.
Service during the initial presentation
Service during the sale
Service after the sale and product delivery
Service any time the customer needs you. ANY TIME.

Deliver on your promises. Do what you say you are going to do. Return calls, answer questions completely and honestly. Nothing is worse than nailing a sale and then losing it all on a technicality. Don’t be “that guy (or girl)”. Don’t lie…it won’t work out in the long run.

Answer calls in a timely manner
Call back with solutions
Be on time
Follow up
Be honest
Be friendly and positive
Be confident in your knowledge without belittling theirs

Capturing trust is at the heart of sales. Whether you’re asking someone to part with their own hard earned money, or asking a corporation to narrow its profit margin with an added expense…you must deserve the business. If they trust you…you’re one step closer.

How to Get Into the Pizza Business

Business, General Categories, More Pizza, Pizza, ,

 Over the years, I have gotten hundreds of emails from people,
wanting information about getting into the pizza business. Here is my best advice. I answered each email with the following:

"If you really want to learn the pizza business, you need to work at a pizza operation and get to know the business inside and out.  Get a job at  a pizzeria. Find a pizza place that makes great pizza and start working there!  You want to learn to make fantastic pizza! I would think that in about 6 months you would know the operation. 

You also will know if making pizza for a living is what you really want to do. Making pizza is difficult, if you are turning out 100-200 pizzas a day. You will work long hours without much rest! You will make a few mistakes, but you will learn from each one!

You need to go to "pizza school" and learn all that you can about making pizza. Talk to successful pizzeria owners. Learn all you can about the restaurant business. Research, study and ask questions! I cannot emphasize this point enough! It does seem very romantic to make pizza for people, but understand, it is challenging. The pizza business can be very lucrative but you do have to work, to make it a success! 

I have spoken ith dozens of pizzeria owners including Gary Bimonte, (co-owner of Pepe’s), about the pizza business. Gary grew up making pizza. He learned the business from his grandfather, Frank Pepe. Gary has stated to me how difficult the business can be. It is a life time commitment! Of course it is rewarding, but you will work long hours to be a success! Hang in there!"

People always wrote back. They were pleased with my response but had very specific questions about how to start a pizza business…

"What do you want to know about the pizza business?", I asked

The requests came pouring in. There were some people who wanted more inside information about where to find a pizza business. Some peole wanted to know where to find a commercial pizza recipe. They wanted the shortcuts, the secrets, the real inside scoop. I continued to find answers.

I spent hours and hours researching their questions and answered all of them.  I spent a lot of time learning about how to start a pizza business…
After hundreds of hours of research, I noticed that I had collected a vast amount of information.  These inside secrets were invaluable for anyone who wanted to know about the pizza business.

Here’s where you can find all of the secrets and all of the inside information, I have discovered about the pizza business…

Listen below to what I have discovered about how to get into the pizza business:

 

Click here now to get this report:
The Pizza Business Papers by Albert Grande

 

Promoting Your Website With Videos Works

Business, General Categories, traffic, video marketing,
Did you know videos are one of the most effective ways you can promote your business on-line?
 
All of the major businesses use on-line videos to promote their business.
Why not you and your business?
 
You can your own on-line video promoting your business, 24 hours a day / seven days a week?
 
 
Go to this website right now and check it out.
 
Here is the link:
 
 
Now of course, I hope that you are so excited about your own video.
 
 

Make sure you look at some of the sample vidoes I have created.

 
You can view the samples here:
 
 
I have created videos for tech firms, bands, an auto air conditioning business and even a car rental firm.
 
Isn’t it about time you had your own video promoting your bsiness 24 hours a day / seven days a week?
 
Have a look and let me know what you think.
 
Incidently, my how to make pizza dough video has had over 350,000 views!
 
Here’s the proof:
 
 
Do videos work? 
 
Yes they do!
 
Step into the world of video…
 
Your website and your business, may never be the same…
 
pizza on earth, and pizza in videos,
 
albert

 

Best Ways to Apply Proven Strategies and Make Money Online

Internet Marketing, ,

The best way to get someone’s attention is to show them how to make money. Whether it’s a new job opportunity, a side-business, or cutting-edge online strategies, everyone is interested in making more cash these days. What does more money get you? First, you won’t have to worry about making the bills and financial obligations at the end of each month. Next, you get more time with your family and friends. Finally, you get weeks or even months each year to explore the world around you through vacations and getaways. If the thought of “how do I even get started on something this good” comes to mind, then you’re in luck! Here’s how to do it right…

Find a Great Online Mentor to Teach You the Ropes

No one can possibly learn these things without having a mentor to guide you to what actually works and what doesn’t. Yes, there are people out there who are simply looking to “appear” as if they know it all. They sell you a “system” and you take it home and try it out…and get zilch! The right way to learn Internet Marketing skills is to learn from someone who has become successful by doing what they are teaching, not from selling “systems” to people!

Where to Find Your Mentor

It’s not enough anymore to do a Google search for “making money online” or “work from home” because many “proven systems” are counting on you to search for those terms so you can buy their product. Many of these so-called “gurus” don’t have a loyal following and you can’t find a good word about them because their products don’t deliver what they promised. The best ways to find proven strategies taught by a real mentor in the industry is to do the following:

1.Get into the social networking sites and see who everyone is buzzing about

2.Visit online forums where people are the judge and jury for which products actually deliver what they promise

3.Check out the person’s Web site – it should be professionally designed
Take Your Time and Do It Right

Rome wasn’t built in a day and neither will your online venture, so take every opportunity to follow your mentor’s advice every step of the way! Even the smallest of details are the key to your success because each small step builds upon the next and leads to the ultimate goal of making you some extra money.

When All Else Fails…

Read reviews from professionals who have already done all of the research for you and can recommend the ideal “go-to person” for what you’re looking at doing. One proven industry leader is Mark Davis. His strategies have been making people money online for years. Never before has he offered a complete set of courses to teach others how to do what he’s been doing…and making millions at! Try his video series that includes every secret strategy that he’s learned and has been coaching others on. The best part about Mark’s course is that it’s easy to understand and will make even a beginner an “expert” in very little time! Practical methods and strategies are introduced that really work, and work right away.

Take the time to truly find a mentor who knows what they’re doing and who isn’t just trying to sell you a product with a bunch of hype behind it.Check out Mark Davis’ complete online marketing strategies course and start making money online today!

Here is the link.

Drive on….

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How Gary Went From $18,000 a Year To $400,000 a Year

General Categories, Internet Marketing, Internet Products, Internet Resources, Law of Attraction, , , , ,

I wanted to share with you this article by Marlon Sanders. He showases the Power of Belief.

There is magic in these described in the follwoing story. Best of all the magic is in you….

How do you go from being an insurance salesman to a 475,000 person
list?

It’s an interesting story.  The other day I was at a bookstore as
I’m prone to do. And I saw this DVD called Tapping and it had a
testimonial on it by Joe Vitale.  I remembered last year that when I
hung out with Joe and Pat, he mentioned that he did this thing
called Tapping.

I bought the DVD and got sucked into a very fascinating story….

His name is Gary Craig.

At age 30 he was making $18,000/year selling insurance.  He met a
man named Dick Oakley from Pace seminars who told him to use this
simple affirmation:

“I earn, easily and consistently, $40,000 per year.”

I believe Pace seminars were originated by James W. Newman author of
the outstanding book:  “Release Your Brakes.”

See, Dick told him he was driving with his brakes on.  And to change
his income he needed to change the programming inside his head.

He started with the affirmation of making $40,000 a year because
that was more than double his income but still within what he
believed was possible.

The other important part of the wording was “easily and
consistently.”  He didn’t say he had to grit his teeth and work 12
hour days.

He started saying that affirmation 20-30X per day, not knowing HOW
he was going to do it.

Before long, we exeeded the $40,000 a year, so he raised it to
$60,000 then $80,000 up to $400,000.

You can READ the whole in-depth story here:
http://emofree.com/palace/palaceof7.htm#16

It’s the best single thing I’ve ever read on doing affirmations.

At some point, he owned his own stock brokerage business but left
that to start a web business!

He created a whole self development method built around what someone
else had already pioneered.  Roger Callahan developed a method for
eliminating phobias, anxiety and other things using an unusual
method called “Tapping.”

Gary Craig worked with him for awhile then developed his USP which
was  basically the Roger Callahan method with the USP of SPEED.

He called his spinoff method “EFT” for emotional freedom technique.

He developed a program where others could get trained in his methods
and developed what I’d call a massive affiliate base, even though it
wasn’t your traditional affiliate method.

He innovated some cool things.

But the main points are these:

1.  He created a whole ebook on his method that was his freebie on
his web site.

http://www.emofree.com/downloadeftmanual.asp

As a result he built up a 475,000 person email list.  He got a TON
of links that ebook from other sites which gave him awesome seo
juice.

2.  He made his money on the back end selling dvd’s, workshops,
certification and so forth.

3.  He published a regular newsletter of articles and success
stories to his email list.

There’s NOTHING here you don’t know how to do in that it’s things I
talk about all the time.

The best source of traffic is affiliates.  But he also worked the
seo angle by putting all the newsletters on his web site which
became a ton of content.

http://www.emofree.com/archives.aspx

4.  He put a lot of videos on his web site to pull people into his
funnel. The videos were mostly success stories/case studies:

http://www.emofree.com/freevideos.aspx

Now, the point is NOT whether you think his method is valid or not.

The point is he did the SAME things you know to do.  Put success
stories on your web sites and blogs.  Have a great freebie to build
your email list. Build an affiliate base.  Publish content on your
blog and use it for your seo.

What’s so fascinating about this is Gary Craig didn’t INVENT the
core method.  He took what Roger Callahan developed and put his own
USP spin on it.

Speed.   That’s always a great USP.

He added a great freebie, newsletters, a forum, and a heck of an
affiliate base and people with a vested interest in his success.

The way he did that is a bit more complex than I have time to go
into here. He innovated with a few clever ideas.  But the point is,
he followed a known model, added really great marketing to it
and passion, and made it a huge success.

Unfortunately, all isn’t well for Gary.  He had a heart attack
and as such decided to retire, so his dvd’s aren’t for sale any
longer. I offered to fulfill them for him and/or buy the rights to
them but for his own reasons he declined.

The thing about Gary is he’s a relentless promoter. I admire that.
He reminds me in that aspect of Joe Vitale.  You know, Joe is a
great promoter and relentless about it because he just flat out
loves doing it.

If he DID want to sell his business, I’m sure he could sell it for
millions.  The assets he built up, the list, the affiliate base, the
products, the inbound links have a very high value.

I don’t get that Gary did what he did for the money and I don’t get
that he needs money from my very short conversation with him.

TAKE AWAYS:

1.  The affirmation method works and is worth using

The book Release Your Brakes by James W. Newman explains the method
in depth.  And you can read the article by Gary Craig:

http://emofree.com/palace/palaceof7.htm#16

2.  Realize that the gist of this story is doing what you know to
do.

a.  Have a killer freebie on your web site just like he has his
freebie ebook.

b.  Build your list, duh!

c.  Develop a great affiliate base

d.  Publish success stories in a newsletter or an ezine and use it
for search engine fodder.

e.  Have a back end.

f.  Be prolific

g.  Promote relentlessly

———————————————————–
Marlon Sanders is the author of“The Amazing Formula That
Sells Products Like Crazy and the KING of Step-By-Step
Internet Marketing.”

Check out The Amazing Formula Here

To get on his killer ezine list, to get cheat sheets and all kinds
of other goodies every Saturday and during the week, to get simple,
to-the-point Internet marketing know that works real world without
all the hype, go to: http://albertgrande.com/marlonblog.html and subscribe

Check out all my products here:

The Best of Marlon

Here are more Internet Marketing resources for you:

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